Date of Completion

2025

Document Type

Thesis

Degree Name

Bachelor of Science in Physical Therapy

Keywords

Health Promotion, Leaders

Abstract

There is a lack of comprehensive studies discussing the roles of leaders in health promotion, particularly in the institutional setting. This study aimed to explore the roles of leaders such as college deans, program chairs, directors, academic directors, and department chairs in health promotion within selected health-allied institutions (HEIs) in the Philippines. A descriptive qualitative design was utilized to narrate the roles of leaders in health promotion. Nine leaders from HEIs offering health-allied courses with PAASCU Level 3+ Accreditation were recruited through purposive sampling. The participants were grouped into three moderated focus group discussions (FGDs) and interviewed using a validated guide question protocol developed by the researchers. For confidentiality, pseudonyms were used for all participants. The FGD results were analyzed using Braun and Clarke’s thematic analysis, from which five major themes emerged: Leaders as Advocate, Educator, Designer, Role Model, and Communicator. The findings emphasized that the roles of leaders in health promotion include integrating health education and promoting the overall well-being of the community. These roles address the need for leaders to overcome systemic challenges, ensure program sustainability, influence their constituents, and foster a culture of health within the scope of their leadership. Collectively, these roles contribute to effective leadership and efficient health promotion. This research supports the development and enhancement of leadership strategies for health promotion. By identifying these crucial roles, leaders from various institutions can better strategize and implement more essential and effective health promotion initiatives.

First Advisor

MADELYN A. GABRIELES, PTRP, CNMT, MSPT

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