Title

Influence of mass media on the practices of adolescents regarding fad dieting

Date of Completion

2013

Document Type

Thesis

Degree Name

Bachelor of Science in Nursing

Keywords

Mass Media, Diet, Adolescence

Abstract

This study used quantitative non-experimental descriptive research design. A total of 100 students ages 15-20 years old from high school and college of Imus Institute-Nueno Campus and University of Perpetual Help System Dalta-Molino were taken as the respondents of this study. The respondents were chosen using convenience sampling. The research instrument used in the study was a self-made research questionnaire. Data was analysed using percentage, mean, Analysis of Variance (ANOVA), and t-test. Based on the findings of the study, the following conclusions were drawn: (1) majority of the respondents were females, Catholic, belong to families with monthly income of P10,000 and below, and utilized TV and internet as their type of mass media; (2) the mass media had influenced on the practices of adolescents regarding fad dieting. Adolescents tend to evaluate contents of media presentation as they were highly influenced by vegetables, fruits, whole grain and bean diet than by celebrity endorsement; (3) there was no significant difference in the influence of mass media on the practices of adolescents regarding fad dieting when grouped according to gender, family income, and religious affiliation. However, there was significant difference in the influence of mass media on the practices of adolescents regarding fad dieting when grouped according to mass media type, specifically on newspaper, radio and internet.

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